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Privacy Policy

1. INTRODUCTION This Privacy Policy describes how AVELY (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit or make a purchase from avely.uk. We are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible manner in accordance with the UK Data Protection Act 2018 and the UK GDPR.

2. PERSONAL INFORMATION WE COLLECT When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view.

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

3. HOW DO WE USE YOUR PERSONAL INFORMATION? We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this information to:

  • Communicate with you;

  • Screen our orders for potential risk or fraud;

  • Provide you with information or advertising relating to our products or services (when in line with the preferences you have shared with us).

4. SHARING YOUR PERSONAL INFORMATION We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store. We also use Google Analytics to help us understand how our customers use the Site. Finally, we may also share your Personal Information to comply with applicable laws and regulations.

5. BEHAVIOURAL ADVERTISING As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. This includes platforms such as Meta (Facebook/Instagram) and Google.

6. YOUR RIGHTS (UK & EUROPEAN RESIDENTS) If you are a resident of the United Kingdom or the European Union, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

7. DATA RETENTION When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

8. CHANGES We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

9. CONTACT US For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@avely.uk.